The code generated for this emoji was changed slightly in iOS 7 / OSX 10.9 (a variation selector was added) advising the OS to display character emoji style instead of black and white text when available. We don't mind Apple, thank you! We just love our emojis! [Sources 11438-emoji-var.pdf 13.7 Variation Selectors (unicode.org)]
It is commonly used to represent love, support, close bonds, and admiration for things that have some relation to the color purple. The Purple Heart emoji 💜 is specifically used in reference to the Purple Heart medal awarded by the U.S. Armed Forces and frequently used by the fandom of the Kpop boy band BTS.
Emojitracker is an experiment in realtime tracking of all emoji used on Twitter. Emojitracker was originally created in July 2013 by Matthew Rothenberg, and is now maintained and supported by the team at Emojipedia. more info. 📝 Article: How I Built Emojitracker (2013) 📝 Article: How I Kept Building Emojitracker (2015)
1. Heart Eyes Emoji 😍. You might consider using a heart eye emoji to show your love for something, whether it be a new product or a blog article you want to promote on social. For instance, SoulCycle uses a heart eye emoji in their email subject line, to convey their approval and love for the brands they're now selling online:
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